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American Girl Place New York

+1 877-247-5223
75 Rockefeller Plaza Floor 1, New York, NY 10019 United States of America
Open Today: 10:00 AM - 06:00 PM

Amenities

Service options
  • Curbside pickup
  • Delivery
  • In-store pickup
  • In-store shopping
Accessibility
  • Wheelchair accessible entrance
Planning
  • Quick visit
Payments
  • Credit cards
  • Debit cards
  • NFC mobile payments

Best WLM Reviews

While the store is incredible, avoid the cafe at all costs. The food is awful. I went in with mediocre expectations, but was seriously disappointed with quality and service was lackluster. I get that it is a busy location, but at the same time, food shouldn't come out cold or undercooked. Made a few simple requests (dressing on side for a salad) and burger medium rare, and both came out incorrect. French fries and chicken fingers came out undercooked, and the appetizers (meatballs/raviolis) were cold and hard. I felt like I was eating school cafeteria food. Even the experience was mediocre. Had to wait 15 minutes after reservation to be seated, The dolls don't stay attached to table really well, either. Granted the cost is minimal, comparatively, but just even cooking the food properly would be an upgrade.
We had an incredible time (grandma, mom & 9 year old) for lunch! Definitely make a reservation & aim for earlier timeframe to avoid crowds. We ate at 11:30 and it was perfect. When you check in, there is a wall of approximately 40 loaner dolls & high chairs to pick from for your meal. You get a few sweet freebies at lunch. Welcome sweet, three-tiered appetizers, main course & mini dessert. Couldn't have had a better time. Escalator & elevator access to the lower-level cafe with ample, clean restrooms. Can't wait to go back!
A beautiful 2-story store and museum in one, dedicated to showcasing the American Girl dolls of the present and the past. My whole family enjoyed our time in the store, the salon (make sure to book an appointment ahead of time) and the cafe. The salon was my favorite part! Both I (a first generation American Girl doll fan) and my two daughters got our dolls hair and nails done, and it was totally worth it! I recommend the sweetheart braid. It’s just gorgeous! My girls also got their own hair and nails done to match their dolls, which was such a fun experience for them. We ate dinner in the cafe. Our server was wonderful, and the food was really good! It’s a pre-fix, 3 course meal, with a few different entree options. We thought the entrees were a bit overcooked, but loved the tiered appetizer tray and the dessert. The best part of the cafe was getting to have our dolls by our side! That made other experience very special! Overall, we loved our time here and can’t wait to come back!
American Girl Place NY was a fantastic experience for our family! The customer service was truly A+ — every staff member was friendly, helpful, and made us feel so welcome. The store itself was spotless, beautifully organized, and offered an impressive selection of dolls and accessories. Our 3-year-old was thrilled to choose her own doll, making the moment so special for her (and us!). We walked away as one happy family, with memories to cherish. Highly recommend this spot for any family looking to create a magical experience!
The place is a fantasy for young girls to dream of with their expensive dolls. The selection of dolls and accessories is large. The customer service was great.
Probably the best 300$ CAD invested so far for the duration of the activity overall more than 2 hours we spent there. We took the bundle and the package for hair and nails ! My daughter was so happy ! Will return one day with her
Girls loved it very pricey!! To say the least. They could've had more people working the register. They have a salon for the dolls and the girls if you want their nails done or hair styled. Even have a cafe for dolls !!!
I desperately wanted to give this location 5 stars. The store was clean and the displays were beautiful! My biggest concern is that the washrooms - (while also very clean!) are not child friendly. Very disappointing witnessing parents needing to physically lift their children up to wash their hands at adult level sinks. A very simple solution of adding stools (or a child level sink) would make the washroom situation much more smoother. Hoping the next time I’m able to see this location the washrooms will be more inclusive :)

Quick Facts About American Girl Place New York



Today

Opening Hours

Monday 10:00 AM - 06:00 PM
Tuesday 10:00 AM - 06:00 PM
Wednesday 10:00 AM - 06:00 PM
Thursday 10:00 AM - 06:00 PM
Friday 10:00 AM - 07:00 PM
Saturday 10:00 AM - 07:00 PM
Sunday 10:00 AM - 07:00 PM

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